We had the pleasure of creating a custom talk show for a SunLife Financial Rewards event in New Orleans. In a departure from the usual “insert keynote speaker here” approach, we wrote and hosted a loosely scripted Live! With Kelly & Michael-like talk show, which created an opportunity for the Sun Life executives to shine. Sharing business messaging and hidden talents in light-hearted interviews; the execs wowed the 1300 reward attendees. Sun Life President Kevin Dougherty brought the audience to their feet with his musical performance when he “slowjammed his business news”, backed up by the comedic styling’s of our performers. His willingness to take the risks and share himself in front of his star players was the crowd’s biggest inspiration and reward of all.